CartVisual
Sign inCreate account

Product videos / PRACTICAL ANSWER

What still needs finishing after CartVisual assembles my TVC?

The current assembly delivers a silent film. Plan sound, readable campaign text and final publishing approval as separate finishing work.

01 / WHAT STILL NEEDS FINISHING AFTER CARTVISUAL ASSEMBLES MY TVC?

Inventory the actual delivered material

In this fictional exercise, a skincare seller chose nine shots and downloads an assembled fifteen-second film with its nine source clips. Current plans can instead use 16 or 25 shots; inventory the actual selected count. The moving images are complete, but the campaign still needs an approved product name, voiceover and licensed music. Calling the download a finished broadcast advertisement would conceal those missing deliverables. List what exists before briefing an editor.

Check the actual film duration, frame size and revision. Separate reviewed footage from draft scripts that were never approved. A soundtrack imagined in a planning table is a production instruction, not an audio track already present in the film.

The current assembly path explicitly removes audio and assembles a video-only sequence. It normalizes output to 30 fps and the selected aspect-ratio target; these implementation facts do not replace checking the downloaded file. It does not automatically add narration, music or campaign captions. A note in the plan is not a delivered soundtrack or subtitle file.

02 / WHAT STILL NEEDS FINISHING AFTER CARTVISUAL ASSEMBLES MY TVC?

Give each finishing task an owner

TaskOwner in the exerciseApproval evidence
NarrationSeller and voice producerApproved factual script and pronunciation
MusicEditorPermission for intended destinations
CaptionsEditor and reviewerReadable timing and spelling
Product accuracySellerComparison with real merchandise
ExportEditorDestination-specific file review

These tasks occur outside the current CartVisual silent assembly. Do not assume a music suggestion in a prompt grants a license or that an external editor has permission to use any supplied reference audio.

Handoff itemRecord the actual valueWhy the editor needs it
Footage identityFilm/task ID, revision and supplied source clipsAvoid finishing a rejected or superseded cut
TimelineActual duration, fps, aspect ratio and dimensionsPlace text and sound on the correct cut
Campaign wordingApproved product name, variant and factual claimsAvoid turning an illustration into unsupported proof
External finishing returnNew filename/revision and destinationReview the file that will actually be published

See resolution labels and delivered dimensions before describing the export. This table is a handoff record, not an integrated editor or automatic rights-clearance feature.

03 / WHAT STILL NEEDS FINISHING AFTER CARTVISUAL ASSEMBLES MY TVC?

Review the combined message

Play the completed version with and without sound. Narration must not claim a measured result that the generated footage only illustrates. For skincare, a visually clean bottle does not prove a clinical benefit. Check that captions refer to the shown variant and that the ending still leaves the product recognizable after the editor adds text.

Record the footage revision and finishing revision together. If a later retake replaces one shot, the editor needs the new source and a reason to recheck synchronized sound, text and transitions.

After a single-shot retake, identify whether the assembled revision changed. Supply the newly accepted revision to the editor and recheck caption timing and narration against the actual cut. Do not assume a previous finished export updates itself.

04 / WHAT STILL NEEDS FINISHING AFTER CARTVISUAL ASSEMBLES MY TVC?

Approve the publishing file

Download the final externally finished file and inspect it at the destination display size. Keep the silent assembly as a source asset rather than overwriting it with the only finished copy. This article defines a finishing contract; it does not claim CartVisual already generates narration or clears commercial music rights.

Published by CartVisualPublished Updated Evidence and editorial policy
SOURCES & SCOPE

Sources and further reading

Sources for this page were checked on . Platform rules can change; verify the current source before publishing. Prompt examples and workflow recommendations are CartVisual editorial guidance, not independently measured results.

QUESTIONS, ANSWERED

Frequently asked questions

Is the planned sound already in the assembled film?

No. Current assembly is silent.

Can I add music in another editor?

Yes, after checking its permitted use and the final message.

Why keep the silent version?

It preserves a clean source for alternate edits and future repairs.

PREPARE ASSETS FOR YOUR NEXT STEP

Create supporting product assets in CartVisual.

Create new product creative assets in the workspace, then continue in your chosen tools. Third-party software procedures described in this guide take place in those applications; this workspace link does not imply an integration. Check current capabilities, account access and credit quotes.

Explore asset creation tools Check pricing and credits